Smellis Beard Care Products Puts Essential Back In Essential Oils
Smellis Beard Care Products is a small business operating out of Chatham Ontario offering high quality personal care and grooming products for men. Smellis creates high quality products for all, with ‘intriguing and addictive scents’ that give life to your skin and hair. Beard care is not just for full big beards, but also for beard stubble and Shorter facial hair. All of the Smellis products are made with the highest quality packaging and all-natural ingredients. Beard oils and products are made with 100% essential and base oils, and are light and quick to absorb without clogging the pores, making it perfect for dry skin under the beard. All products contain unique scents which enhance the chemistry of relationships with the people closest to you.
Smellis is owned and operated by an experienced aromas expert who has 30 years of experience working with wine; both identifying the aromas and describing them. He loved the aroma of essential oils so working with them for his business was a natural fit. He says that when he smells something he is curious and always loves to guess what aroma it is. With a passion for facial hair and aromas, Smellis is in the business to make men smell and look amazing.
The ShopHERE program has helped to expand the Smellis Beard Care business into the digital world, creating a full scale e-commerce website to support this growing small business. Dealing with COVID-19 has been a challenge, said the Smellis owner, “but programs like the ShopHERE one are available to help small businesses in ways that might have never been possible before.” With limited e-commerce experience the site was built with a ShopHERE Helper who assisted through the process. Smellis owner said:
“My student was amazing. She did not once make me feel inadequate. She tested each feature before moving on. She built a rapport with me and I trusted her input. It would have been difficult if I had to do it on my own.”
Prior to the new e-commerce shop, Smellis was selling their products in stores and markets. With COVID-19 it was no longer feasible to sell in person and Smellis underwent a digital transformation. Shortly after the launch of the new e-commerce store, Smellis has already had new customers flocking to the site, and new orders placed.
“I had 2 orders within two days of going live! I hadn’t had an order in months.”
Smellis owner believes that for the business it was a great addition, as many people now more than ever are shopping online. Shopify as a platform is a frontrunner in the e-commerce world; it is perfect for supporting small businesses like his and has the ability to connect many different services needed to run your online store. For Smellis the digital transformation has only solidified the fact that products crafted by small companies can compete with the larger men's grooming companies.
The ShopHERE program run by Digital Main Street is partnered with Google, Shopify, Mastercard and Microsoft to help build and optimize online stores for small independent businesses and artists. The ShopHERE program is committed to building 50,000 free stores for small businesses, and is providing a quick, easy and no-cost way to get selling online right away!
It’s important now than ever to support local small businesses. If you or someone you know has a small business looking for assistance in building a professional e-commerce website apply for the ShopHERE program now. Make sure to visit the Smellis Shopify website to order your beard care products, and as always respect the beard.